HIGHLIGHTS
350 ATTENDANTS
PARTNERSHIP W/ NEW YORK LIBRARY
SPONSORSHIPS
NEW YORK LIBRARY
KANSAS WHISKY
CRUNCH APP
WHAT IS IT?
Culture Weekend is a 3 day music and entertainment conference that travels amongst popular cities in the US. The conference consists of masterclasses, panels, performances, and networking events.
Co founded by Devin White (Soundcheck) and Rel Carter (Roc Nation), Culture Weekend aims to link creatives with industry brands and professionals in an effort to expand and strengthen the culture.
MY ROLE IN PROJECT
PRODUCER & STRATEGIST:
- Develop non-music aspects of CultureWeekend
---Focusing on program development, talent acquisition, and event coordination.
- To expand convention beyond a music conference
---Ideating events still beneficial to music industry professionals.
EVENT AND ACTIVATION CURATOR:
- Produce events at the New York Library and Times Square area
-Ideate culture impactful panels and brand activations
TALENT ACQUISITION AND RELATIONSHIP BUILDING:
- Identigy & recruit high-profile influencers and content creators for panels and workshops
- Conducted outreach via email, Instagram, and phone calls, resulting in a total following of 2 million among panelists.
- Negotiate engagement terms, including pay, travel, and post-panel event participation.
GET IN TOUCH!
A CREATION OF GARY GARRIS JR
©2024